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Consumers

Sustainability in Consumers’ Lives and Wardrobes

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Consumers

The Blue Jean Birthday Story: How It Started, How It’s Going Globally

It’s funny watching movies or TV shows that don’t really seem that old but then a character makes a call from a phone booth, checks their home answering machine or…

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Retail/Brands

A Celebration, So Spread the Word: World Cotton Day & the 50th Anniversary of the Seal of Cotton

As World Cotton Day took place October 7, it’s an opportune time for brands and designers to note the celebration of another cotton event: the 50th anniversary of the Seal…

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Consumers

Heading to World Cotton Day, Here’s What Consumers Really Think of Cotton

In a matter of days, countries around the globe will be recognizing World Cotton Day, an event held annually on October 7 as both a celebration of cotton and an…

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Consumers

Fashion Can Work With Shoppers to Move Beyond COVID

It’s been more than two years since COVID-19 shut down the world and turned life, including retail, on its ear. Stores and brands scrambled to serve customers while operating within…

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Supply Chain

New Year’s Resolutions

Yes, it’s true. It’s January once again. A time when consumers perform the annual ritual of blowing cobwebs off their scales muttering, “This time will be different.” Exercising and losing…

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Retail/Brands

What Consumers Want & What They Buy

A year ago, it seemed like Covid might finally have been the one opponent powerful enough to thwart fast fashion, the category known for inexpensive and cheaply made "disposable" garments.…

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Supply Chain

A Renewed Look

Since the start of the pandemic, proper hand washing, and sanitizing have been touted as key to reducing the spread of COVID-19. Such is the importance of clean, running water.…

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Consumers

Meeting New Demands

In casual conversations with folks who don't work in the apparel industry, many seem surprised to hear that apparel retailers didn't fare well during the COVID-19 shutdowns since they could…

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