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Consumers
Articles | Consumer Research
Consumers & Brands Explain Why These Pieces Are the Foundation of Every Wardrobe
Despite all the trends we see coming down the runways or on social media, certain basic fashion items are ubiquitous, worn by men, women and children around the world –…
Retail/Brands
Articles | Fashion & Apparel Trends
New Year Wellness & Fitness? Here’s How Apparel Brands Can Help Consumers Reset
The wellness economy is one that “enables consumers to incorporate wellness activities and lifestyles into their daily lives,” according to the Global Wellness Institute (GWI). That includes physical activity, spas,…
Supply Chain
Articles
From Farming to Fashion, the Trends Shaping the Cotton Industry for 2026
A year drawing to a close marks a time of reflection for many. And for two of the industry’s relentlessly hopeful sectors – farming and retail – it’s also a…
Consumers
Articles | Consumer Research
Why Comfort is Now King in Men’s & Women’s Bottoms
It’s no secret consumers took to their pajamas and loungewear all day long during the COVID-19 pandemic. Although it has been years since the World Health Organization called an end…
Consumers
Articles | Consumer Research
This is Why World Cotton Day is Celebrated Around the Globe
Ever since 2019, World Cotton Day has been celebrated on October 7 to highlight the role cotton plays worldwide in job creation, poverty reduction and maintaining economic stability in cotton-producing…
Retail/Brands
Articles | Fashion & Apparel Trends
The Fashion Week Buzz: The Spring Scene Will Be Full of Natural Fibers
The New York Fashion Week and New York Men’s Day events wrapped last week, and it was clear from both runway shows and presentations that natural fibers like cotton will…