How These Brands are Winning with Co-Created Content

Connecting with today’s consumer is no easy task. Sure, there are more ways to reach them thanks to the internet, but there is also more competition for their attention —…

Top Reasons for Brands to Commit to Natural Fibers

While Earth Day was celebrated Tuesday, April 22, all of April is considered Earth Month. And as part of their commitment to the environment, fashion brands are making conscious material…

Why These NYFW Designers Use Cotton For Fall Collections

New York Fashion Week recently wrapped and it’s clear that natural fibers like cotton will be having a moment once Fall/Winter 2025 comes around. From the billowing, wide-leg denim jeans…

At NRF’s Big Show: Holiday Recap & What’s in Store for 2025

For those in retail, you know the New Year is officially here when you find yourself on the floor of the National Retail Federation’s Big Show in New York. And…

Once the Holidays Wrap, These are the Retail Trends to Expect for 2025

We’re at the precipice of the year-end holidays and the New Year sits in the wings, waiting to step into the spotlight. For retailers, it’s a time to examine what…

Check It Out: Why Cotton Fits Best in the Current Fashion Landscape

It’s the end of the year, and while winter has many people dreaming of curling up with a soft blanket and a good book, the reality is usually mad dashes…

Where to Find Stability Amid Uncertainty in Current State of the Industry

It’s the end of the year, time to take stock and… what’s this? Gap profits are up, Target’s Q3 profits dropped significantly, and potentially everyone is wondering how new tariff…