Why Consumers Want the Look & Feel of Natural Fibers at Home

Whether it’s being wrapped in a plush towel after a shower, curling up on the sofa with a soft throw blanket, or sliding under the bedcovers at the end of…

Home Textiles – Supply Chain Insights

U.S. consumers spent $66.4 billion on home textile products in 2019. While a drop in spending due to the COVID-19 pandemic is expected in 2020, this market is projected to…

The Comfort of Cotton

One of life's great luxuries that actually costs nothing is falling into bed and drifting off to sleep. What makes this a "luxury" is that many people feel they just…

Coming Home

The U.S. has seen a slow but steady growth in housing over the last few years. Both new housing starts and existing home sales reached eight-year highs in June. Just…

Reviving Consumer Demand for Home Textiles

The turnaround in the U.S. housing market has resulted in stronger home textile sales, but quality issues threaten to hamper future sales potential. Eight of the top 10 U.S. home…