Articles
Articles
Retail/Brands
Articles | Fashion & Apparel Trends
Scenes From NYFW: Cotton’s Role in Modern Fashion
Sure, it was cold. Sure, the streets were wet and slushy at times. But it was New York Fashion Week in February, which made bearable, especially when there were so…
Consumers
Articles | Consumer Research
Consumers & Brands Explain Why These Pieces Are the Foundation of Every Wardrobe
Despite all the trends we see coming down the runways or on social media, certain basic fashion items are ubiquitous, worn by men, women and children around the world –…
Retail/Brands
Articles | Retail Market Analysis
Here’s How It Went and How It May Go: Retail in 2026
Despite uncertainty before the holiday season, retail sales saw strong growth, according to the National Retail Federation (NRF). But spending wasn’t equal among age and economic classes. And that gap…
Retail/Brands
Articles | Fashion & Apparel Trends
New Year Wellness & Fitness? Here’s How Apparel Brands Can Help Consumers Reset
The wellness economy is one that “enables consumers to incorporate wellness activities and lifestyles into their daily lives,” according to the Global Wellness Institute (GWI). That includes physical activity, spas,…
Consumers
Articles | Consumer Research
In the Age of GLP-1s, Plus-Size Offerings Shrinking Faster Than Women
It seems you can’t watch TV, ride the subway or scroll a social platform without being hit with some sort of semaglutide or GLP-1 ad. And Americans are responding to…
Supply Chain
Articles
From Farming to Fashion, the Trends Shaping the Cotton Industry for 2026
A year drawing to a close marks a time of reflection for many. And for two of the industry’s relentlessly hopeful sectors – farming and retail – it’s also a…
Consumers
Articles | Consumer Research
Here’s What to Know About Gen Alpha – Today’s Youngest Shoppers
Now that marketers have their heads wrapped around Gen Z and what they’re all about, it’s time to give a warm welcome to Generation Alpha, the youngest crop of consumers…