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Cotton to Cotton Candy? Almost! These are New Things Cotton Can Do

When thinking about cotton products, it makes sense that the first thoughts turn toward apparel — the denim jeans, the dress shirts, the tees, etc. – especially if you’re in…

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These New Passports Will Emphasize a Brand’s Sustainability

A new report from the United Nations Environment Programme says greenhouse gas emissions reached a new high in 2022 and by September 2023, global average temperatures were 1.8°C above pre-industrial…

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This One Program Helps the Planet AND Brings Consumers to Your Store

America Recycles Day is coming up on Nov. 15 and it gives both consumers and businesses a chance to pitch in when it comes to renewing, reusing, and recycling. Fashion…

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Why Fashion Needs to Make a Bigger Effort to Be “Plastic Free”

During the pandemic, the fashion industry waxed poetic about taking a look at itself and the amount of clothing and number of deliveries it was pumping out. A few short…

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Here’s How Fashion Brands Can Go Plastic Free Beyond July

Now that we’re fully involved in the hazy days of summer, it means pool time, barbecues and, more recently, Plastic Free July. This initiative by the Plastic Free Foundation aims…

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How Blue Jeans Pair Perfectly with Circular Fashion

In a circularity panel discussion held earlier this year, moderator Robert Langkjaer-Bain of Imagine5 media informed the audience that in the time it took for them to watch a 6-minute…

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Can Earth Day Kick Off Climate Restoration by Fashion Industry?

As Earth Day approaches this April 22, the fashion industry is once again faced with the part it plays in climate change. But instead of hemming, hawing, and greenwashing its…

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Here’s Where Young Shoppers Say Brands Really Need to Step Up

Amid ever more extreme weather events due to climate change, consumers are faced with how they can make a difference, especially when it comes to what they purchase — and…

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Here’s Why Brands Are Leaning into Natural Fibers

When it comes to sustainability, apparently there is a disconnect between what shoppers want and what retailers offer. In a survey from First Insight, the predictive analytics firm found consumers…

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The Tricks to Tracking Fashion Trends Through Social Media

If you’re like many and wonder why certain trends like “Y2K fashion” or “power bohemian florals” seem to blow up out of nowhere, you can thank social media. While it’s…

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