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Reporting on America's Attitudes and Behaviors
Reporting on America's Attitudes and Behaviors

Apparel

Meeting New Demands

In casual conversations with folks who don't work in the apparel industry, many seem surprised to hear that apparel retailers didn't fare well during...

Performance Features for Kids

Even though the pandemic has played havoc with so many things, including the start of the school year, it's fairly certain kids have all...

Growth in Athleisure

In a matter of days last March, everyday office attire went from traditional workwear to workout clothes. That's if people got out of their...

Versatile Denim

No sooner did camps start, and the coronavirus was shutting them down. Likewise, Major League Baseball started its season nearly four months late and...

Weathering the COVID Storm

So many apparel brands and retailers have been cut off at the knees since the coronavirus pandemic began, it's sometimes hard to fathom how...

Back-to-School 2020

After the COVID-19 pandemic that in March led to the swift shutdown of life as we knew it, school systems were left trying to...

More of a Reality?

When COVID-19 ground everyday life to a halt, the impact on the retail industry was immediate and severe. The fashion industry, which offers anywhere...

Banking on Tech

The coronavirus had people indoors and bingeing Netflix for so long, they probably saw more than one old movie like "Mean Girls" that captured...

Staying Positive & Comfortable

A Los Angeles Times fashion editor recently caused a kerfuffle when he wrote that people working from home should "dress like the professionals you're...

Clearing the Air

This year's 50th Anniversary of Earth Day was very different from past events. And judging by the ever cleaner air and further emergence of...

Responding to Consumer Needs

New York Fashion Week is right around the corner and all eyes will be on the catwalk to see what's trending for Fall/Winter 2020....

What a Girl (and Boy) Wants

Before there were UwUpies and E-Gees, Softgirls and VSCO girls, there were Valley Girls. Fer sure. And they totally like, loved going into, like,...

Those Pesky Kids Are Showing Up

Millennials and Gen Z consumers are said to have a “social first” mindset, where they care about how something is made, what it’s made...

Giving Apparel New Life

Tomorrow is America Recycles Day, the annual initiative by Keep America Beautiful that's dedicated to promoting recycling in the U.S. And some forward-thinking apparel...