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Reporting on America's Attitudes and Behaviors
Reporting on America's Attitudes and Behaviors

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Meeting New Demands

In casual conversations with folks who don't work in the apparel industry, many seem surprised to hear that apparel retailers didn't fare well during...

Performance Features for Kids

Even though the pandemic has played havoc with so many things, including the start of the school year, it's fairly certain kids have all...

Growth in Athleisure

In a matter of days last March, everyday office attire went from traditional workwear to workout clothes. That's if people got out of their...

Versatile Denim

No sooner did camps start, and the coronavirus was shutting them down. Likewise, Major League Baseball started its season nearly four months late and...

Facelifts for Malls & Stores

By now, a lot of Americans have ventured back to stores and malls, but it doesn't take long to notice everything is just a...

Weathering the COVID Storm

So many apparel brands and retailers have been cut off at the knees since the coronavirus pandemic began, it's sometimes hard to fathom how...

Back-to-School 2020

After the COVID-19 pandemic that in March led to the swift shutdown of life as we knew it, school systems were left trying to...