Who We Are
The Cotton Incorporated Lifestyle Monitor™ website is an information hub for economic data, surveys and insights, news, and updates related to consumer attitudes and behaviors, as well as the global cotton supply chain.
What We Do
We develop and provide thorough and objective data and information to trade and consumer media, the textile/apparel supply chain, brands and retailers as well as curious consumers. For nearly three decades, the Lifestyle Monitor™ Survey has measured consumer attitudes and behaviors related to the apparel and fashion industries, sustainability, home textiles, shopping and retail, fiber selection and preference, personal care items, and more.
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Featured Content
Articles | Consumer Research
The Unusual Markets Where Cotton is Really Growing
Of course, people know cotton as a textile. Cotton tees, denim, dress shirts – they’re all iconic cotton categories. But cotton is gaining ground in new spaces, from performance textiles…
Articles | Consumer Research
Why This Natural Fiber Instantly Makes a House a Home
Home décor trends may come and go (perhaps you’ve heard cabbagecore and skirted furniture are having a moment). But one thing that’s never out of style in home textiles is…
Articles | Fashion & Apparel Trends
Scenes From NYFW: Cotton’s Role in Modern Fashion
Sure, it was cold. Sure, the streets were wet and slushy at times. But it was New York Fashion Week in February, which made bearable, especially when there were so…
Economic Newsletter
See MoreThe iconic Seal of Cotton has helped consumers quickly recognize products containing cotton since 1973.