We live in a day and age when screens are an addiction and smartphones an appendage. It’s also a time when consumers are spending less time wandering stores to shop, or make their returns…
Maybe it’s because people in general have become multitaskers, we’ve come to expect everything else to do double duty, too: Phones that have cameras and internet capabilities. Brac
Remember when people bought gym clothes solely for working out? Don’t feel bad if you don’t. Over the last decade, with the help of brands like Lululemon and activities like yoga,
We live in a time when brands may very well be making clothes halfway around the world. This is also an age when customers want newness both in-store and online every few weeks.