Changing Seasons
There's a law of science called the Pareto principle, colloquially known as the 80/20 rule, which states roughly 80 percent of the effects come from 20 percent of the causes. But when
Athleisure Category Remains Strong
A cursory look at the activewear industry might lead one to think the market is having a rough time. Store closings and lowered earnings announcements from major players will do that.
Making Transparency a Priority
It's kind of funny how there are people who really care about certain things -- the food they eat, the medicines and vaccines they or their kids are given, their gas mileage, or water
Finessing Final Preparations
It's hard to figure out who thinks summer flies by faster: kids or their parents. But for retailers and apparel brands, the all-important Back-To-School (BTS) season is anticipated
Strong Potential
For a long time, men were not considered a big target audience for fashion. Menswear was often thought to be a replenishment business, where the clothes were often purchased by the
Data and analyses of consumer attitudes, preferences and shopping habits.

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Data and analyses of the cotton textile retail sector,including fiber share by category.

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Data and analyses of trends in the cotton textile supply chain, including commodity economics.

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Changing Seasons

There’s a law of science called the Pareto principle, colloquially known as the 80/20 rule, which states roughly 80 percent of the effects come from 20 percent of the causes. But when that principle is applied to people’s closets, it means 80 percent of the time, consumers actually wear just 20 percent of what they own, according to clinical psychologist, wardrobe consultant and author Jennifer Baumgartner. It would make sense then for retailers to offer versatile pieces that shoppers could see playing a part in their wardrobes as they transition from season to season.

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Athleisure Category Remains Strong

A cursory look at the activewear industry might lead one to think the market is having a rough time. Store closings and lowered earnings announcements from major players will do that. But an increase of newcomers into the category and increased floor space at retail indicate that while the market is changing, active and athleisure styles are still trending well.

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Making Transparency a Priority

It’s kind of funny how there are people who really care about certain things — the food they eat, the medicines and vaccines they or their kids are given, their gas mileage, or water purity. But when it comes to their clothes, a lot of these same people don’t really think about where their apparel was made or even what fabric is used to make it. But this seemingly apathetic approach doesn’t mean they don’t care. They just figure other people are taking care of it. And that has been putting pressure on brands and retailers to step up.

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Finessing Final Preparations

It’s hard to figure out who thinks summer flies by faster: kids or their parents. But for retailers and apparel brands, the all-important Back-To-School (BTS) season is anticipated nearly as much as Christmas. And in 2017, stores should keep in mind that the season is getting longer, time spent shopping is ever tighter, and the digital influence is greater. There are still some traditions in the BTS season though: shopping in-store and picking up new jeans.

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Strong Potential

For a long time, men were not considered a big target audience for fashion. Menswear was often thought to be a replenishment business, where the clothes were often purchased by the women in men’s lives — the wife, mother, or significant other. But a couple of years ago, things changed and menswear was officially outpacing women’s sales. All the headlines proclaimed that men were interested in fashion. But a key customer is still slow to participate — the Big & Tall man.

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