Retail Market Analysis
Retail Market Analysis
Consumers
Articles | Consumer Research
Reaching Gen Z & Millennials: Different Social Platforms Call for Different Content Every Time
There are 8 billion people in this world. And of them, 60 percent, or 4.88 billion, are active social media users. In the U.S., that number jumps to 74 percent.…
Retail/Brands
Articles | Retail Market Analysis
Buckle Up: The Metaverse is Coming to Retail & Young Shoppers Are Ready
Way back in the 1992 in his book Snow Crash, author Neal Stephenson coined the word “Metaverse,” a space he saw as a successor to the internet and a virtual…
Retail/Brands
Articles | Consumer Research
Despite Inflation Jitters, BTS Apparel Sales Expected to Rise
Right now, it’s the season of “no more pencils, no more books,” but the coming days will see Back-to-School (BTS) shopping kicking into high gear. And this season, despite any…
Retail/Brands
Articles | Retail Market Analysis
Why Transforming Stores is Essential to Keep Today’s Consumer
The COVID pandemic forced consumers to shop differently when stores were shut down for months on end. The issue for retailers now, though, is figuring out how to fulfill the…
Supply Chain
Articles | Fashion & Apparel Trends
Can Earth Day Kick Off Climate Restoration by Fashion Industry?
As Earth Day approaches this April 22, the fashion industry is once again faced with the part it plays in climate change. But instead of hemming, hawing, and greenwashing its…
Consumers
Articles | Fashion & Apparel Trends
Here’s Where Young Shoppers Say Brands Really Need to Step Up
Amid ever more extreme weather events due to climate change, consumers are faced with how they can make a difference, especially when it comes to what they purchase — and…
Supply Chain
Articles | Retail Market Analysis
What to Expect (Think Cozy & Fun) in the ‘23 Home Textile Market
Just as clothing styles change each year, so do trends in home fashions. And home textiles are no exception. Colors, textures, fibers, and fabric development all play important parts in…
Retail/Brands
Articles | Consumer Research
These Tech Firms Want to Lift Customer Loyalty
Retaining customer loyalty has been a concern for brands and retailers since, well, forever. But factors like online shopping and social media made things more complicated. And then COVID took…
Retail/Brands
Articles | Retail Market Analysis
Retail: Here’s How Holiday Performed & What to Expect from Shoppers in ‘23
After enjoying a strong holiday season, economists are predicting a slowdown in 2023 amid concerns about a recession. And they want retailers to be prepared. But first, the good news.…
Retail/Brands
Articles | Retail Market Analysis
Here Comes 2023 — What to Expect at Retail
Real talk: In December of 2019, nobody could have predicted what was to happen in 2020. But 2020 was a total outlier. Normally, people can rely on predictions. And right now,…