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    Reporting on America's Attitudes and Behaviors
        
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    7. Things to Know about Consumers & Inflation in China
    Home » Articles » Things to Know about Consumers & Inflation in China
    July 26, 2022
    CONSUMERS
    & INFLATION
    THINGS TO
    KNOW ABOUT...
    63%
    consumers are
    personally very
    concerned about
    the economy
    say they have been
    impacted by shortages in
    the supply chain
    For More Information Contact: Corporate Strategy & Insights at [email protected]
    Source: Cotton Incorporated’s Inflation & Supply Chain Survey, n=990 July 8-11
    AMERICA’S COTTON PRODUCERS AND IMPORTERS.
    Service Marks/Trademarks of Cotton Incorporated. ©2022 Cotton Incorporated.
    (among those who are concerned, N=990)
    How consumers shop differently now:
    Taking better advantage of
    sales, discounts, promotions
    Shopping online to avoid trips
    to the store
    Spending more time
    researching what I plan to buy
    TOP CONCERNS
    76%
    19%
    4%
    SLIGHT
    MODERATE
    SEVERE
    ACTIONS TAKEN TO GET PRODUCTS NEED/WANT
    (among impacted, N=633)
    47%
    Stock up on essentials
    when I find them
    Ask friend and family for
    help finding products
    Try new brand or similar
    product
    46%
    43%
    29%
    Prices on everyday
    goods (groceries &
    household items)
    38%
    Wages/salary keeping
    up with cost of living
    CONSUMERS ADJUST SHOPPING HABITS
    45%
    42%
    34%
    Buying less or putting off purchase:
    Electronics
    45%
    *Clothes for
    myself
    31%
    45%
    CHINA
    Cost of
    healthcare
    35%
    Availability
    of items
    29%
    Entertainment
    49%
    *expect to buy clothes
    before the end of the year
    66%
    SUPPLY CHAIN

    Things to Know about Consumers & Inflation in China

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    Reporting on America's attitudes and behaviors.

    The mission of Cotton Incorporated is to increase the demand for and profitability of cotton. The Cotton Incorporated Lifestyle Monitor™ helps fulfill this mission, by providing a range of marketing data and analyses to better inform decision makers on the global cotton supply chain.

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