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Reporting on America's Attitudes and Behaviors
Reporting on America's Attitudes and Behaviors

sustainability

Those Pesky Kids Are Showing Up

Millennials and Gen Z consumers are said to have a “social first” mindset, where they care about how something is made, what it’s made...

Being Transparent

An 18-year-old college student walked through a mall, pointed to a particular fast fashion store and said he'd never shop there because of how...

Embracing Sustainability

From unboxings, hauls and try ons to deals, sales, and coupons. The combination of social media and fast fashion has helped coax people into...

For a Good Cause

Running a fashion business is full of hard work, stress, long hours, and mental gymnastics. But it's also full of glamour. And that glamour...

Sustainability & Transparency

When it comes to sustainability and transparency, the fashion industry has taken its share of hits. While older generations may not have known about...

Apparel Recycling Efforts

Right before the inevitable excesses that are a hallmark of the winter holidays comes America Recycles Day, a national initiative of Keep America Beautiful....

Sustainability Concerns

As one of the largest nations in the world, America has seemingly boundless access to natural resources. This perception has helped create a populace...

Making Transparency a Priority

It's kind of funny how there are people who really care about certain things -- the food they eat, the medicines and vaccines they...

Helping Denim Go From Blue to Green

Earth Day is this Saturday and the campaign's focus is environmental and climate literacy. Organizers posit that education on these fronts will not only...

Fashion Industry & Earth Day

This year on Earth Day, there will be more than the usual rallies and musical acts celebrating the event. There will be a March...

Closing the Loop

The global apparel industry is a $1.7 trillion business that employs several million people worldwide. It’s...

Fast vs. Slow

In a world where demanding consumers want everything faster, the term fast fashion has taken on...

Ethical Matters

Judging by the effort businesses are pouring into environmental and socially conscious initiatives, one would think...