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Reporting on America's Attitudes and Behaviors
Reporting on America's Attitudes and Behaviors

in-store shopping

Fast-Tracked Retail Change

At this point, the stories about how the coronavirus pandemic has impacted retail are plentiful, and most of them aren't pretty: store closures, bankruptcies,...

Easing Fears & Growing Sales

After a couple of months with nothing to do but binge watch TV or go for quick grocery runs, consumers around some parts of...

Technology & Personalized Experiences

Millennials and Gen Z use technology at lightning speed, endlessly cruising from video to messaging to news to email with tireless dexterity and engagement....

Taking It Personally

It used to be consumers all pretty much shopped the same way: if they needed something, they went to the store to get it....

Is the Mall Really Dead?

Last winter, the post-holiday season was pretty dismal for those in retail. As stores were shuttering doors or closing down altogether, more than one...

Seamless Retail

Every week we read about the flux that retail is experiencing. But whether consumers are shopping for new clothes in-store or online, the bottom...

A Shopping Journey

When it comes to buying new clothes, what used to be called a shopping trip is now a whole journey. See, even though most...

What’s In Store?

With consumers increasingly shopping online, brick-and-mortar retailers have had to step up their game to remind...