Sometimes there are major markers in life, events so big that life becomes divided into everything "before" or "after." We're living through that now....
After some fears that trade tariffs and a shorter purchasing period might affect 2019's holiday sales, it turned out stores and brands could breathe...
Taking It Personally
It used to be consumers all pretty much shopped the same way: if they needed something, they went to the store to get it....
New York Fashion Week just wrapped, award season is upon us with nightly celebrity red carpet sightings and social media is awash in all...
Why Fiber Content Labels Matter
If it seems like consumers are very often price-driven when it comes to their clothing purchases, they are. But some in the apparel industry...
Email Marketing That Really Delivers
Want to win a trivia night? Then you should know the world's first email was sent back in 1971. Sure, an MIT programmer working...
Amazon’s Private Labels
Ask the person nearest you why they buy things on Amazon and they're likely to say, "It's easy and I get free shipping." Ask...
Bricks Over Clicks?
Ecommerce Still Presents a Lot to Gain, a Lot to Overcome
The Online Shopping Journey
Apparel shopping was once engaged in regularly as something social or to pass time on the weekends. Now it can be done during meetings,...
A Digital Assist
Go into any hardware, home goods, or electronics store and you'll likely see digital assistants that will help to remotely turn off lights, play...
Once upon a time in retail, there were category killers -- stores so powerful in a particular type of offering, they knocked off their...
Making the Grade
These days, when the kids head back to school, they require so much that parents feel...
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