Consumers
Consumers
Data and analyses of consumer attitudes, preferences and shopping habits.
Articles | Fashion & Apparel Trends
The Notable Reasons Why Indie Brands Embrace Natural Fibers
It’s no secret that fast fashion and major brands have embraced petroleum-based textiles like polyester and acrylic. It’s to the point that nearly 70 percent of clothing is made of…
Articles | Fashion & Apparel Trends
Here’s Where Young Shoppers Say Brands Really Need to Step Up
Amid ever more extreme weather events due to climate change, consumers are faced with how they can make a difference, especially when it comes to what they purchase — and…