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Reporting on America's Attitudes and Behaviors
Reporting on America's Attitudes and Behaviors

shopping

Showing Some Love

In the wake of COVID-19, it is many the brand that's trying to find its footing, figure out what makes a difference and connect...

Meeting the Demands

Buzzfeed has a fun quiz that lets people know if they're a Millennial or Gen Z based on the clothes they like. Bucket hat?...

The Value of a Review

When was the last time you went to a new restaurant without checking Yelp or Google reviews? The same held true for checking movie...

Consumer Shopping

Now that we're firmly enmeshed in the New Year, it would be nice if 2020 were a distant memory. But COVID-19 is still incredibly...

The Year of Take Back

Even though a surge in COVID-19 cases and post-election stress didn't exactly make for a holly, jolly Christmas season, American consumers pushed holiday retail...

Back-to-School 2020

After the COVID-19 pandemic that in March led to the swift shutdown of life as we knew it, school systems were left trying to...

Pivot Your Marketing

This is going to take a while. COVID-19 was so seismic in its intensity, recovery won't be instantaneous. Americans are known for their impatience,...

A Tale of Two Generations

States have been slowly reopening after the coronavirus pandemic saw stores, schools, work, and life in general shutdown months ago. For Gen Z and...

Enchanting Holiday Numbers

When people think about the magic of the holidays, it's more likely they're conjuring thoughts of twinkling lights and gingerbread houses than mobile optimization...

Private Labels

Gartner L2 recently noted that U.K. supermarket sales have been rebounding. Part of this is due to shoppers spending £85 million (over U.S. $104...

Being Digitally Savvy

China is still an economic powerhouse, despite the fact that its growth is slowing. The country's economy grew 6.2 percent in the second quarter,...

Consumer Engagement

For years now, businesses have been advised to use, learn, and engage with customers via social platforms like Facebook, Instagram, and Twitter. What better...

New Technology

When it comes to buying new clothes, most consumers still want to make their purchase in an actual store. But online shopping has made...

Consumer Outlook Good (For Now)

While shoppers have been spending well over the holidays, analysts expect to see a slowdown in certain sectors of the economy come the New...

Amazon’s Private Labels

Ask the person nearest you why they buy things on Amazon and they're likely to say, "It's easy and I get free shipping." Ask...