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The Tricks to Tracking Fashion Trends Through Social Media
If you’re like many and wonder why certain trends like “Y2K fashion” or “power bohemian florals”...
Meeting New Demands
After two-and-a-half years of dealing with a pandemic, nerves are frayed. That’s why anything retailers can...
Digital Disruptors
Considering how ubiquitous Amazon has become to online shopping, it's rather refreshing when a brand comes along that isn't affiliated with the mega marketplace....
Online Shopping & Fiber Content
Supply Chain Insights – Online Shopping & Fiber Content
The Clock is Ticking
Remember when there was talk of banning TikTok here in the U.S.? Back then, in August of 2020, the app had 100 million active...
Data Privacy Laws
For nearly a year, consumers have been spending more time online -- and generating more data with every minute that passes. Companies like to...
The Value of a Review
When was the last time you went to a new restaurant without checking Yelp or Google reviews? The same held true for checking movie...
Fast-Tracked Retail Change
At this point, the stories about how the coronavirus pandemic has impacted retail are plentiful, and most of them aren't pretty: store closures, bankruptcies,...
Evolving Ecommerce
Sometimes there are major markers in life, events so big that life becomes divided into everything "before" or "after." We're living through that now....
Social Platforms
If you ever wondered why you don't see this colleague or that friend on your Instagram feed, it might be because almost every other...
One Decade, a World of Change
The retail world has changed dramatically in the last 10 years. We've gone from strolling malls to scrolling phones. From telling a clerk, "I'm...
Direct-to-Consumer Brands
Like music, movies, or TV shows that can be downloaded at a user's convenience, successful direct-to-consumer (DTC) apparel brands fill a niche, one that...
Technology & Personalized Experiences
Millennials and Gen Z use technology at lightning speed, endlessly cruising from video to messaging to news to email with tireless dexterity and engagement....
Social Shopping
New York Fashion Week just wrapped, award season is upon us with nightly celebrity red carpet sightings and social media is awash in all...
The Digital & the Physical
It's no secret that retailers feel an ever-present threat from Amazon. No one feels it more than brick and mortar stores, who are bearing...
Fashion’s Creativity Includes Technology
Brands and retailers are using technology in an engaging and uniquely personalized way to reach consumers.
Sharing Product Info on Intimate Level Key to Retail Future
Retailers mine every available opportunity to learn more about the consumer and share brand or product information so people can make informed decisions
Data Insights Vital for Smooth E-Commerce Holiday Business
There are officially 10 shopping days left before Christmas, which, to a procrastinator, is plenty of time – even if they're buying online. Retailers,...
The Online Shopping Journey
Apparel shopping was once engaged in regularly as something social or to pass time on the weekends. Now it can be done during meetings,...
Subscribe Now
Retailers are regularly being told they need to surprise and delight in order to keep customers engaged and coming back. That said, it seems...
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