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All About Cotton
Discover the latest consumer survey responses about people's preference for cotton and cotton products.
Anything But Basics
The U.S. has been living with COVID for two years, and nobody knows that more than...
How Conventional Cotton Can Organically Meet Consumer Desires
At a time when the world seems to be focused on sustainability, consumers have differing ideas...
Sustainability & Concerned Consumers
Supply Chain Insights – Sustainability & Concerned Consumers
World Cotton Day 2021
It's World Cotton Day 2021. And while that sounds like a great reason to break out the hoodies and denim jeans, the celebration plans...
Supply Chain Insights – Baby Care
The global market for baby diapers and wipes is strong and growing, as consumers across the world are expected to spend $70.1 billion on...
#activewear
A quick Instagram search for #activewear will quickly reveal joggers, sleeveless tops, yoga pants, and more are being worn not just for workouts, but...
Spring Performance
Recently at a Northeast clothing store, a woman wearing a winter coat could be heard voicing surprise that shorts were already out on the...
The Touch, The Feel
It's been called one of the most influential taglines in the U.S. Over the past four decades, the song has been sung by...
Why Fiber Content Labels Matter
If it seems like consumers are very often price-driven when it comes to their clothing purchases, they are. But some in the apparel industry...
C’Mon Get Healthy
They used to be called unmentionables. And then someone asked a presidential nominee if he wore boxers or briefs. Before we knew it, an...
Will Millennials Force Apparel Industry into Transparency?
There's an amazing Twitter account called 70s Dinner Party, where users will come across such curious culinary finds as "Glazed Ham Loaf in Ring,"...
Ten Facts About Consumers and Cotton
Responses to Cotton Incorporated's Lifestyle Monitor survey show consumers have positive feelings towards and preference for cotton in their apparel.
Keeping Things Fresh
A research study in the European Journal of Obstetrics & Gynecology and Reproductive Biology associated underwear made of synthetic fabrics with infections, as it...
Taking on the Outdoors
For outdoor enthusiasts, exercising or partaking of activities in a natural environment goes without saying. Hiking, biking, kayaking, and so many more pursuits encompass...
The Kids Have It
Nothing in this world is certain but death and taxes – and kids outgrowing their clothes....
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