Fashion & The City
More than a year after COVID-19 brought New York to its knees; and a year after the social unrest and upheaval of 2020; and...
The Influencer Marketing Push
Between the pandemic, which dramatically changed life as we knew it, and then changes to Apple's cookie-based tracking rules, marketers have been handed more...
What Consumers Want & What They Buy
A year ago, it seemed like Covid might finally have been the one opponent powerful enough to thwart fast fashion, the category known for...
Weathering the COVID Storm
So many apparel brands and retailers have been cut off at the knees since the coronavirus pandemic began, it's sometimes hard to fathom how...
When it comes to American fashion, you can't get much more iconic than T-shirts and jeans. The pair have a lifelong relationship that is...
New York Fashion Week just wrapped up the Spring/Summer 2019 shows, yet it's mid-September. Despite regular discussion about the industry's need for speed, and...
As attendees fill the rows at New York Fashion Week, many of the seats will be filled with "influencers," both real and self-identified. As...
Will Millennials Force Apparel Industry into Transparency?
There's an amazing Twitter account called 70s Dinner Party, where users will come across such curious culinary finds as "Glazed Ham Loaf in Ring,"...
Lose the Parkas
Unless you were lucky enough to hit Coachella or Miami last month, there's a good chance you were wearing a winter parka for a...
Sustainable Clothing Supply Chain Insights
Concern for sustainability influences over three-quarters of consumers when they shop for food and household appliances, and 61% say it influences their clothing purchases.
Cotton as a Fall Fabric
Spring means all things light and airy when it comes to warm weather apparel. But during the recent New York Fashion Week shows, cotton...
Sharing Product Info on Intimate Level Key to Retail Future
Retailers mine every available opportunity to learn more about the consumer and share brand or product information so people can make informed decisions
Making Transparency a Priority
It's kind of funny how there are people who really care about certain things -- the food they eat, the medicines and vaccines they...
Technology has come to fashion in a major way -- whether in wearables, high-tech fabrics or Internet of Things pieces that "talk" to the...
Keeping Up with the Fast Crowd
Instagram, Twitter, Snapchat and every other form of social media have been filled with photos from the runways of the recently completed New York...
Celebrities and endorsements have been around since the dawn of ...well, celebs themselves. From Charlton Heston plugging Van Heusen Century shirts to Wilt Chamberlain's...
Closing the Loop
The global apparel industry is a $1.7 trillion business that employs several million people worldwide. It’s...
Fast vs. Slow
In a world where demanding consumers want everything faster, the term fast fashion has taken on...
From a Follow to a Sale
Bloggers haven’t just earned a seat at the fashion table, they’ve earned marketing contracts and growing...
With nearly 400 fashion shows running during New York’s recent fashion week, competition is fierce to...
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