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Reporting on America's Attitudes and Behaviors
Reporting on America's Attitudes and Behaviors
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cotton apparel

Outdoor Brands

At June's Outdoor Retailer (OR) Summer Market, as in years before, performance technology was a big part of the show. But this time, visitors...

All About Plastics

No one sets out to refresh themselves by drinking plastic. But microscopic pollution are in virtually every body of water on Earth. While the...

Trying to Stay Healthy?

Millions of Americans work out in an effort to stay healthy. But research shows some activewear could be detrimental to the wearer's health and...

Pure and Natural

When shopping for a new shirt, dress, shorts and the like, consumers might be struck by...

Stay Cool for the Summer

If you're one of the unfortunate who's experienced the triple-digit heat that keeps scorching the Western states, it probably doesn't sound like a stretch...

On the Run

The average person has 2-to-4 million sweat glands. Experts say one hour of exercising can result...