Growth in Athleisure
In a matter of days last March, everyday office attire went from traditional workwear to workout clothes. That's if people got out of their...
Stop the Synthetics
As the coronavirus pandemic swept across the nation, gyms and workout studios had to close their doors. The stay-at-home orders led many fitness fans...
How a Focus on Work Can Grow Athleisure
To see athleisure's influence on pop culture, one need to look no further than both the Grammy's and the Super Bowl half-time show. Billie...
Par for the Course
Tiger Woods isn't the only recent comeback in golf. Duffers will find more cotton than has been seen in years thanks to the natural...
Trying to Stay Healthy?
Millions of Americans work out in an effort to stay healthy. But research shows some activewear could be detrimental to the wearer's health and...
An Extra Dose of Healthy
Consumers are wearing more activewear than ever, both because it's still trending as a fashion statement and they're getting more exercise than they used...
With the many stories touting the strength of athleisure apparel mixed with the aisles of workout apparel in stores, it may come as a...
Athleisure Category Remains Strong
A cursory look at the activewear industry might lead one to think the market is having a rough time. Store closings and lowered earnings...
The Buzz Behind Activewear
When deciding the perfect outfit to insta snap for her next yoga class, the wearer might be more concerned with its cute factor than...
An Active Opportunity
If you think activewear makers were excited when the athleisure boom took place in the U.S., imagine how interesting the Chinese market is to...
They're baaa-aaack. And they're as scary as ever. It's that time of year when all the calories that were happily consumed over the holidays...
Mexico’s Growing Market
When people think about who buys active apparel, they generally think of young consumers. After all, young people have more time, more energy and...
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