Who We Are
The Cotton Incorporated Lifestyle Monitor™ website is an information hub for economic data, surveys and insights, news, and updates related to consumer attitudes and behaviors, as well as the global cotton supply chain.
What We Do
We develop and provide thorough and objective data and information to trade and consumer media, the textile/apparel supply chain, brands and retailers as well as curious consumers. For nearly three decades, the Lifestyle Monitor™ Survey has measured consumer attitudes and behaviors related to the apparel and fashion industries, sustainability, home textiles, shopping and retail, fiber selection and preference, personal care items, and more.
Learn MoreFeatured Content
Articles | Retail Market Analysis
This is How AI Will Benefit Consumers & Their Retail Experience
For years, retailers have had the ability to collect data from customers with the idea that they would use it to offer consumers more personalized products and experiences. But too…
Articles | Fashion & Apparel Trends
Cotton to Cotton Candy? Almost! These are New Things Cotton Can Do
When thinking about cotton products, it makes sense that the first thoughts turn toward apparel — the denim jeans, the dress shirts, the tees, etc. – especially if you’re in…
Articles | Fashion & Apparel Trends
Consumers Want More Natural Fibers — Here’s How to Innovate & Give Them What They Want
A recent viewing of a show about tiny houses featured a man who needed to get rid tons of “stuff,” including a lot of clothes, before his family could transition…
Economic Newsletter
See MoreThe iconic Seal of Cotton has helped consumers quickly recognize products containing cotton since 1973.