Archives for July 2017
Articles
Changing Seasons
There's a law of science called the Pareto principle, colloquially known as the 80/20 rule, which states roughly 80 percent of the effects come from 20 percent of the causes.…
Articles
Back-to-School 2017
Determine what parents prioritize when making apparel purchasing decisions for their children. By ensuring their clothing items are favorites in and out of the classroom, brands and retailers can gain…
Articles
Athleisure Category Remains Strong
A cursory look at the activewear industry might lead one to think the market is having a rough time. Store closings and lowered earnings announcements from major players will do…
Articles
Making Transparency a Priority
It's kind of funny how there are people who really care about certain things -- the food they eat, the medicines and vaccines they or their kids are given, their…
Articles
Finessing Final Preparations
It's hard to figure out who thinks summer flies by faster: kids or their parents. But for retailers and apparel brands, the all-important Back-To-School (BTS) season is anticipated nearly as…