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Archives for November 2013

Media

The Art of the Tweet

While social shopping channels like Facebook stores did not catch on as originally thought, retailers and brands continue to hone their usage of social media, often with creative methods. Kantar…

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Media

Clothing Changes That Impact Satisfaction

Clothing Changes That Impact Satisfaction

Retailers and brands have unprecedented access to direct feedback about the experiences customers have with their apparel purchases. Research reveals that unfavorable consumer opinions about clothing purchases could be detrimental to…

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Media

Men at Work

For so long, the male shopper was pigeonholed as one who let his significant other buy his clothes.  Or, he disliked clothes shopping so much he just wanted to end…

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